Documentary on the making of Individuals ELEMENT AW13.
Individuals | reality school
3 departments, 1 programme
Individuals, founded in 2006, unites the three AMFI departments in one reality school program. Young creatives from Design, Management and Branding work together for six months on designing and producing a collection which is then communicated and marketed.
A continuing fashion story
Individuals’ ambition is to create a fashion legacy that future generations of creatives can build on. Each generation of creatives adds its own chapter to the continuing story of the brand.