AMFI News

Madame Jeanette - Fashion Editorial Branding

Fashion Editorial Branding students get a hot start

On April 6th four editorial brands developed in four weeks were revealed at byAMFI. In the Fashion & Editorial Branding minor at AMFI, four teams of ten students each created […]

iNDiViDUALS SS16 collection

The Beauty and the Brains — Fashion & Philosophy symposium

Combining complete opposites generally leads to thought-provoking discussions. Linking fashion, with its glamorous and superficial connotations, to philosophy, aligned with grand ideas of wisdom and reason, allows us to think […]

iNDiViDUALS SS16 collection

The Beauty and the Brains — Fashion & Philosophy symposium

Combining complete opposites generally leads to thought-provoking discussions. Linking fashion, with its glamorous and superficial connotations, to philosophy, aligned with grand ideas of wisdom and reason, allows us to think […]

Beyond Green - Fast Fashion Slow Fashion Pace Yourself 2016

Beyond Green: Pace Yourself

The tenth anniversary of Beyond Green: 13 April 2016 Beyond Green is an annual symposium on the future of fashion organised by Circle Economy and the Amsterdam Fashion Institute. It uses […]

Koetsier Montaigne Huis - Mauritskade 11 Amsterdam Fashion Insitute

April showers bring May flowers

As April blooms into May, have a pleasant scroll through some memorable social media moments from last month – from some people and places that are part of our community. Second-year […]

Stubble Beauty Brand For Realists Brands & Identity D&AD New Blood Awards

Stubble wins D&AD award

Four students from the specialisation Brands & Identity are taking home a pencil from D&AD New Blood Awards for breaking new ground in beauty branding. Stubble – A Beauty Brand […]

Photo by Tomek Dersu Aaron

Fashion Frontiers

AMFI is pioneering fashion frontiers to evolve the threads we spin and the garments we wear. Exchange student Louise Sonne Thaning spoke to researchers Laura Duncker and Joyce Vedder about […]

Iris Apfel Documentary - Fashion Identity

Too many egos, too few fashion originals

At AMFI, we often poke fun about the uniformity in the way our students dress. ‘Creatives wear black’ is our excuse/tagline. According to fashion philosopher Rebecca Breuer, the idea that […]

SMCP - Fashion Brand Second-Year

From Brand Book to Photo Shoot

In the second semester of second-year is all about Fashion Communication for Branding students. Individually, students create brands based on personal values and ambitions. In pairs, students concept a fashion […]

HUUB - 3D Virtual Prototyping - 3D Hypercraft AMFI 2016

3D Hypercraft & Lectra Awards 2016

Each semester AMFI organizes the Lectra Awards, a way to recognise the talent in our 3D Hypercraft programme. AMFI.nl sat down with a few of this year’s prize winners to […]