AMFI News

Martijn Nekoui Photography Marina Coenen

Man on a mission: Martijn Nekoui

Fashion & Branding graduate Martijn Nekoui talks to second-year iFB student Sarah Södersten about his upcoming exhibition, how fashion is not just about unicorns and glitter, and his future plans. […]

iNDiViDUALS Lara Lisa

iNDiViDUALS – the next generation of fashion professionals

This article goes behind the scenes at iNDiViDUALS, one of AMFI’s selective programmes. Lara Jongejans of Branding and Lisa Galenkamp of Management expose what makes iNDiViDUALS not just a school […]

Un-TANGLE AMFI Brands & Innovation

Brands & Innovation students give up technology to explore togetherness

A group of young people went to a remote island with no technology for two days to learn about being together. Highly unlikely? Brands and Innovation students did just that, […]

Puck Verheul Prototype Show

So many prototypes: not one alike

First-year Prototype assignment: create a sample of a clothing piece by draping it directly on the body. Time frame to realise this: 6 weeks. Not only students from Design had […]

byAMFI – the experimental retail classroom

A new school year has started, and so have new projects at byAMFI. Store Manager Rosiane Kuijper presents two new retail opportunities, Google Cardboard and Beacons, and shares how byAMFI […]