Getting to know Amsterdam – Hotspots II

In 2013, compiled a list of hotspots in Amsterdam frequented by our students. This article is an update to include some newly discovered gems and recap on our tried-and-true old favourites.  MATERIALS […]


iNDiViDUALS about to launch S/S 16 caught up with some students making their mark on the fashion world with iNDiVIDUALS. Tonight S/S 16 will be presented on the runway. This article zooms in on the experiences of […]

Graduating as a fashion filmmaker

The work of Fashion & Branding graduate Femke Huurdeman has struck the international fashion film scene. The film aficionado entered AMFI’s first year thinking that she didn’t fit in among […]


What teachers don’t tell you about finding an internship

By Loïs Van Der Wildt So let’s face it; getting an internship is blooming hard. Despite the talent and work ethic you offer, getting a response is highly dependent on […]


Candiani Loom State: Denim for the Future

The denim industry is full of innovative and exciting brands, especially in the Denim Capital of Amsterdam. How can a label or ingredient stand out – and what are AMFI […]

Hong Kong International Fashion Production - City View

A glimpse into international fashion production

Management students who envision working in or with China are offered an opportunity to join the International Production programme. Precilla Sedney spoke to a handful of students who shared their […]

Mini, Midi, Maxi – the skirt issue at Hotel the Exchange

The city of Amsterdam realised that the historical Damrak was developing a bad reputation due to the quality of tourists who wander its lengths. In an effort to transform the […]

A worn-in pair of jeans tells the unique story of its owner - all those creases, tears and fades evolve into a highly personal product. - Lennaert Nijgh, Benzak Denim Developers; F&M 2008

A portrait series celebrating our creative ‘jeanius’

Amsterdam has been heralded as the world capital of denim – people come here from all corners of the earth for inspiration on casual style. In the heart of the […]

Virtual Fashion Design - Amsterdam Fashion Institute

Symposium on Virtual Fashion Design

Explore the potential of 3D technologies for the fashion industry and education Introducing virtual fashion design into the creative design process has proven to offer a number of beneficial outcomes for fashion […]

Dutch fashion icons Triptiek 2025

Triptiek 2015: a vision into 2025

On the 4th of February over two hundred and sixty second-year students presented AMFI’s annual Triptiek project. Designers, Managers and Branders were briefed to work together in teams to create and […]